Retail Avenue (Pvt) Ltd. Focuses its attention towards excelling and competing in modern retail. Retail Avenue has introduced the master franchise of the brand ‘Giordano’ in Pakistan in 2013.

Through a franchise venture with the Dolmen Group, Giordano is now establishing its presence across Pakistan. Currently, the company operates seven outlets of Giordano; three in Karachi, two in Lahore, one in Faisalabad and another in Islamabad.

Giordano International was founded in Hong Kong in 1981 and is now one of the world’s leading international retailers of men’s, women’s and children’s apparel and accessories.

It focuses relentlessly on its five corporate business values of Quality, Knowledge, Innovation, Service and Simplicity (Q.K.I.S.S), the brand has grown from its single Hong Kong store in 1981 to the present network of over 2,800+ stores and counters in over 40 countries in the Asia-Pacific and Middle East regions.

Giordano’s Vision is – “To be the Biggest and the Best World Brand in Apparel Retailing”